CONSTANT CONTACT TO LEAD EMAIL MARKETING ROUNDTABLES AND WORKSHOPS AT 2007 INTERNATIONAL FRANCHISE ASSOCIATION CONVENTION

Waltham, MA. - February 20, 2007

What: Constant Contact® will lead email marketing discussions and workshops at the 2007 International Franchise Association (IFA) Convention. Applying industry best practices and strategies, the workshops will help franchise organizations and franchise owners promote their businesses through the power of email marketing using professional-looking email newsletters, promotions, and more. Participants will learn how to:

• Maintain control over their franchise brand using email templates that allow franchisees to add content targeted to the interests of local customers
• Write effective email copy, subject lines, and headlines
• Track the success of their emails through reporting tools
• Build permission-based email lists and comply with anti-spam legislation

Where: IFA 2007 Convention, Caesar's Palace, Las Vegas, Nevada, February 24-27

Who: Kevin O'Brien, manager of franchise programs
Alec Stern, vice president of strategic market development

When: Roundtable Series:

• Best Practices for Effective Franchise Email Marketing Programs - Sunday, February 25, 9:00 a.m. - 12:00 p.m. (Kevin O'Brien facilitating)
• Best Practices for Email Marketing - Tuesday, February 27, 10:15 a.m. - 12:20 p.m. (Alec Stern facilitating)

When: Constant Contact's "The Power of Relationships" workshops:

These interactive workshops - held throughout the conference at Constant Contact's booth #403 - introduce franchises to the basics of starting and building effective email marketing programs.

About Constant Contact
Launched in 1998 and headquartered in Waltham, Mass., Constant Contact, Inc. is the leading email marketing service for small businesses, associations, and nonprofits. With more than 90,000 customers today, Constant Contact helps small businesses and organizations succeed in building lasting customer relationships through professional email communications. To learn more, please visit www.constantcontact.com or call (781) 472-8100.

Please direct all press inquiries to:

Rosalind Morville Constant Contact 339-222-5772 rmorville@constantcontact.com