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Ben Duchesney

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Ben Duchesney

Constant Contact contributor. Author and Content Marketing Manager, who believes stories are the most powerful thing humans have ever invented, and the stories businesses tell their customers can be just as important.

Posts by Ben

Email Marketing,Seasonal Marketing

Black Friday Email Tips, Templates & Examples

Black Friday is when the holiday insanity truly begins. But with that shopping frenzy comes an incredible opportunity for your small business Read More >>

Ben Duchesney

Small Biz Marketing

What Your Website Photos Say About Your Business

The photos you choose when you build a website have a larger impact than you think, sometimes even outweighing the site’s design. Read More >>

Ben Duchesney

Small Biz Marketing

3 Web Pages You Need to Publish With Confidence

The hardest part about designing your own website is getting enough courage to hit that scary “Publish” button. Once you do that, Read More >>

Ben Duchesney

River Cartie

Email Marketing

Create an Email Automation Series to Help Fitness Customers Through the First Month

Gyms and fitness centers everywhere are packed to the brim with people ready to turn over a new leaf and get healthy – for a few more Read More >>

Ben Duchesney

The right anniversary email can help you turn your favorite donors into repeat donors.

Seasonal Marketing

Create an Anniversary Email for Your Favorite Donors

Your audience wants to feel the love from your nonprofit organization, and with the right anniversary email, you can let them know you care to Read More >>

Ben Duchesney

Inspire action by using animation in your emails.

Small Biz Marketing

Inspire Your Nonprofit Audience to Act With Animated GIFs

As much as we like to deny it, our animal instincts control much of what we do, holding our attention on anything that moves. Your nonprofit Read More >>

Ben Duchesney

What you write in your email every month is as important as the design

Email Marketing

What to Write In Your Nonprofit Email Each Month

It always helps to have a guiding principle in your email, and your nonprofit’s cause can serve as a homing beacon for all of your Read More >>

Ben Duchesney

Personalized emails can help make your marketing stand out.

Email Marketing

How to Personalize Emails Based On What You Know

Think of your favorite customer. With every visit your knowledge of this customer grows and grows. The first time they shopped at your Read More >>

Ben Duchesney

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