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Recent Articles

Social Media Marketing

How to Run an Instagram Photo Challenge and Build Brand Awareness

Truthfully, I’m the least photogenic person around. (Even my husband agrees.) I have two pictures where I look human, and I use those Read More >>
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Megan Smith
Man on phone with coffee cup thumbnail image
Social Media Marketing

How to Find Hashtags to Boost Your Social Media Presence

If you’re old enough, you may know the common hashtag symbol by its other names. In its rotary phone days, the symbol of four Read More >>
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Suzanne Wentley
Social Media Marketing

Integrate Data and Best Practices for More Creative Instagram Posts

This article is brought to you by our friends at Shutterstock. Make your Instagram posts higher performing while staying true to your Read More >>
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Bridget Johnston
Social Media Marketing

Facebook’s Donate Button: The Ultimate Tool for Nonprofits

For nonprofits everywhere, social media is a vital forum for raising awareness, inspiring action, and collecting donations. And with more Read More >>
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C. Edward Morgan
Social Media Marketing

8 Live Streaming Best Practices for Your Business

Everyone is jumping on the live-streaming bandwagon these days, from worldwide brands that take their audiences on virtual shopping sprees to Read More >>
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C. Edward Morgan
Social Media Marketing

Maximizing Conversions With Facebook Call to Action Buttons

You’ve got your Facebook business page optimized and a strong Facebook Ads campaign set up. You’ve already been through Read More >>
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Matt Cribbin
Social Media Marketing

How to Recruit Brand Ambassadors: 8 Tips You Should Implement

Building a strong brand requires more than just a great logo, product, or service. It also needs a community of dedicated ambassadors who are Read More >>
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Catherine Kimani
Social Media Marketing

The Ultimate Guide to LinkedIn Post Best Practices for Marketers and Small Businesses Alike

Once known as the social platform exclusively for networking professionals and recruiters, people are turning to LinkedIn to find more than Read More >>
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Lisa Rios
Social Media Marketing

Email vs. Social Media Marketing: Strategies for Growing Business

If you’re a dinosaur like me, you may remember the days when we would send pages-long emails to friends to stay connected. We’d Read More >>
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Suzanne Wentley
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