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Paid Advertising (SEM)

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Recent Articles

  • Paid Advertising (SEM)
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  • Small Biz Marketing

Are Google Ads Worth It?

The answer to whether or not Google ads are worth it for your small business depends on how quickly you want to start driving traffic to your Read More >>
Amreen Bhujwala
  • Paid Advertising (SEM)
  • ,
  • Social Media Marketing

How to Scale Facebook Ads: A Simple (But Effective) Guide

The average Facebook user generates more than $32 of revenue. How can you make sure you get your share? Fortunately for small businesses, the Read More >>
Megan Smith
  • Paid Advertising (SEM)
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  • Seasonal Marketing

New Year Ads That Work: 5 Examples for Inspiration

Once the flurry of the holidays has died down, people usually reflect on the past year and make plans for the new one. You’ve probably spent Read More >>
Alaina Brandenburger
  • Paid Advertising (SEM)

Nextdoor Advertising: A Start-to-Finish Guide

How and where people shop has changed drastically in the last few years, particularly in the wake of the COVID-19 pandemic. More than ever Read More >>
Adele Streissguth
how to run facebook ads
  • Paid Advertising (SEM)
  • ,
  • Social Media Marketing

Watch: A Beginner’s Guide to Running Your First Two Facebook Ads

When it comes to social media, the landscape has changed over the years and in many cases, you’ll have to pay to reach people.  The Read More >>
Stephanie French
house cleaning ads examples
  • Paid Advertising (SEM)

10 House Cleaning Ads Examples With Templates to Inspire You

If you are ready to start exploring the possibilities of paid social media ads for your house cleaning business, you may find yourself Read More >>
Ximena Restrepo
  • Paid Advertising (SEM)

Craigslist Advertising for Small Businesses

Craigslist is one of the largest digital marketplaces in the world. The site has dominated its unique niche so much that it’s barely changed Read More >>
John Bogna
  • Paid Advertising (SEM)

What Is Click-Through Rate? Understanding and Optimizing CTR

When running pay-per-click (PPC) ads, the metrics you receive after a campaign can be a little overwhelming. One of these metrics is the Read More >>
Ximena Restrepo
  • Paid Advertising (SEM)

Persuasive Techniques In Advertising: Your Guide to Proven Tactics

Every day, through multiple mediums, we see advertisements. It’s estimated that we’re exposed to between 6.000 and 10,000 ads every single Read More >>
John Bogna
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