Join, Lanelle Henderson, Constant Contact’s certified partner, and former regional development director as she leads you with the fundamentals on email marketing and hands-on demos, to gain years of knowledge.
Agenda:
During this course we'll cover:
• Creating a mobile-friendly template
• Adding features only Constant Contact, Coke, GM and other "big companies use"
• Avoid formatting errors that cost you time
• Brand emails using your own color scheme
• Adding and editing images and how to optimize so they don’t can hurt your email
• Adding links, tables, video, surveys, and other impactful content
• How to sell in an email without selling!
• Creative subject lines and what is important!
• How to send to a targeted list of contacts for greater results
• How to grow your contact list avoid the spam trap
• How to a/b test your email for the best results and the best time to send
• How to automate your emails and create a series
• How to analyze your reports and deal with bounced emails
• AND MUCH MORE!
Who Should Attend?
This session is geared for anyone, from users who have little to no experience using Constant Contact’s Email Marketing tool to those who have some experience, but want a more efficient way of creating a better, more pain-free email that produces results. There are tips and best practices for nearly anyone.