They’re Out There – How Do You Reach Them?  You know your prospects, clients and members areactive on social media. Are you asking: can social media really be harnessed for your business ornonprofit? Perhaps you’re not convinced that it works – or you are, but you’re feeling overwhelmed andare not sure how to get started marketing your business with social media. 

 This seminar will show you the value of using social media to reach your customers, members andprospects – plus how it can drive repeat business from your current customers, and how it can lead tonew customers, members and volunteers!

 We’ll take a look at the 5 most popular social media networks – Facebook, LinkedIn, Twitter, Pinterestand Instagram – and discuss:

  What each network is about

 What to post

 How often to post

 The business benefit of using each social network

We’ll also look at what comes next: what kinds of engaging, share-worthy content to post to socialmedia, how to get started, and how to use a content calendar to plan your social media posts.