
People are searching for businesses like yours all the time and we know that salons, spas, and other personal care businesses with a good online presence simply get more bookings.
46 percent of salon appointments are typically scheduled online while salons and spas are closed (Phorest Salon Software).
There’s real potential for you to do more business when you can be found online.
It all starts with having a good foundation for all of your marketing efforts.
Here’s what real salon, spa, and barbershop owners said when asked what marketing activities they are currently doing:

Watch our on-demand webinar to make sense of online marketing for your salon, spa, or barbershop
About our featured guest expert
John Hallberg is a beauty business expert and owner of TheSalonBusiness.com. During his career, he has held Marketing Director positions for large professional brands such as Wella, ghd, and OPI and helped thousands of professional care business owners grow their business. Today he teaches how to build your brand, market your business, and grow sales through his online education programs.
More advice and resources
- See step-by-step how to set up the online booking tool
- Get the guide: Making Sense of Online Marketing for Personal Care Services
- Learn more about John’s online education programs