Over the past year, restaurants have had to transform the way they do business.

From offering new dining and take-out experiences to restructuring floor plans, restaurants have had to get wildly creative in order to stay open and power on. 

The one thing that stands true is that online marketing is more important than ever to keep patrons updated on the constant changes.

Here’s what real restaurant owners said when asked which marketing channel is most effective at driving new patrons and referring business:

Fifty percent of restaurant owners in attendance said social media was most effective for their business, while thirty percent pointed to email marketing.

The truth is all of these tools play a role in your success and need to work together. 

Whether you’re just getting started with online marketing or not seeing the results you’ve hoped for, then this session is for you. With our guest expert, Andrew Jaffee of The Rail Media, you’ll learn a smarter, more practical approach to building awareness around your business. 

Watch the on-demand webinar: Making Sense of Online Marketing for Restaurants

In this on-demand webinar, you’ll learn:

  • How people find you online with organic and paid search tools
  • How to set yourself up for success through various digital marketing channels
  • How it all comes together as a digital marketing strategy

Well organized and presented. I liked the addition of the expert speaker as well to focus the talk.

Webinar Attendee

About our featured guest expert

Andrew Jaffee is a 25 Year Restaurant Operations Veteran with experience in every level of the industry. From Operator to HR Professional, from Consultant to CFO. Also in virtually every segment from Fast Casual to Fine Dining. With a special emphasis on thematic dining.

For the past several years Andrew has operated an Information Network that specifically provides value to the Sports Themed Segment. They provide Daily listings of available sports on TV as well as an aggregated knowledge base for operators that want to have access to best practices.

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