{"id":116608,"date":"2018-04-23T09:00:24","date_gmt":"2018-04-23T13:00:24","guid":{"rendered":"https:\/\/www.constantcontact.com\/blog\/?p=116608"},"modified":"2023-11-14T05:09:00","modified_gmt":"2023-11-14T10:09:00","slug":"integrate-humor-content-strategy","status":"publish","type":"post","link":"https:\/\/www.constantcontact.com\/blog\/integrate-humor-content-strategy\/","title":{"rendered":"How to Integrate Humor into Your Content Strategy (And Why You Should)"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p>As Albert Einstein used to say, &ldquo;adding a little humor can make even the dullest and boring blog posts fun to read.&rdquo;<\/p>\n<p>Well, he didn&rsquo;t actually say that. But, you can bet he&rsquo;d say something similar if he lived to see the rise of the internet and today&rsquo;s content revolution.<\/p>\n<p>With over <a href=\"http:\/\/www.marketingprofs.com\/articles\/2015\/27698\/2-million-blog-posts-are-written-every-day-heres-how-you-can-stand-out\">2 million blog posts<\/a> published every day, it&rsquo;s not easy to create content that stands out from the crowd.<\/p>\n<p>Boring old list posts and click-bait titles don&rsquo;t work anymore. To get your readers to stick with you until the very end, make your blog posts entertaining or informative to read. Both is even better.<\/p>\n<p>Here are a few ways to add a little humor to <a href=\"https:\/\/www.constantcontact.com\/blog\/engage-readers\/\">your blog posts<\/a> to make them a little more entertaining to read.<\/p>\n<h2>Put your audience in a good mood<\/h2>\n<p>There&rsquo;s nothing more generous than making someone laugh. Well, except giving away money. Either way, you can truly connect with a person by putting them in a cheerful mood.<\/p>\n<p>Humor comes in handy especially when you&rsquo;re writing about a dull and a boring topic. For example, how do you write about a topic like bird seed without making your readers fall asleep? Well, have a look and see how the <a href=\"https:\/\/thebirdfoodstore.com\/bird-food-store-blog\/\">Bird Food Store blog<\/a> does it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116613\" src=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image1-1.jpg\" alt=\"Engaging, funny content will help customers listen to your business. \" width=\"848\" height=\"557\" srcset=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image1-1.jpg 848w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image1-1.jpg?resize=300,197 300w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image1-1.jpg?resize=768,504 768w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image1-1.jpg?resize=600,394 600w\" sizes=\"auto, (max-width: 848px) 100vw, 848px\" \/><\/p>\n<p>Just look at that subhead. Doesn&rsquo;t it make you say &ldquo;Wow I didn&rsquo;t know that&rdquo;. Who would&rsquo;ve thought you&rsquo;d love reading about bats.<\/p>\n<p>You don&rsquo;t have to go to extreme lengths to make your blog posts humorous. Adding a little bit of subtle humor is all it takes to get your readers interested in your blog and business.<\/p>\n<p>It will not only put them in a good mood, but it&rsquo;ll also humanize your brand as well.<\/p>\n<h2>Everybody loves GIFs<\/h2>\n<p>If a picture is worth a thousand words then a GIF is probably worth 10,000 words.<\/p>\n<p>While images are great for adding <a href=\"https:\/\/optinmonster.com\/places-to-find-images-for-better-conversions\/\">visuals to your blog posts<\/a>, GIFs make those images extra fun by adding animations and interactions. It&rsquo;s way better than using those cheap stock photos.<\/p>\n<p><a href=\"https:\/\/content.dollarshaveclub.com\">Dollar Shave Club<\/a> is good at using GIFs &nbsp;to add humor to their blog posts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116617\" src=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/Napoleon-Solo-GIF-source.gif\" alt=\"GIFs like this one help to make your content stand out. \" width=\"600\" height=\"900\"><\/p>\n<p>GIFs are also really easy to find. You can explore millions of GIFs by going to a site like <a href=\"https:\/\/giphy.com\/\">Giphy<\/a> or <a href=\"https:\/\/tenor.com\/\">Tenor<\/a>. Then you can pick a GIF and use the embed code to easily add them to your blog posts.<\/p>\n<h2>Use cartoons and comic strips<\/h2>\n<p>If you&rsquo;re not a fan of GIFs, you can still add humor to <a href=\"http:\/\/www.wpbeginner.com\/start-a-wordpress-blog\/\">your blog and website<\/a> using cartoons, illustrations, and comics.<\/p>\n<div id=\"attachment_116615\" style=\"width: 1284px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-116615\" class=\"size-full wp-image-116615\" src=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image4-1.jpg\" alt=\"Comic strips and illustrations make even your serious topics more fun. \" width=\"1274\" height=\"733\" srcset=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image4-1.jpg 1274w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image4-1.jpg?resize=300,173 300w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image4-1.jpg?resize=768,442 768w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image4-1.jpg?resize=600,345 600w\" sizes=\"auto, (max-width: 1274px) 100vw, 1274px\" \/><p id=\"caption-attachment-116615\" class=\"wp-caption-text\">Just like the <a href=\"https:\/\/blog.asana.com\">Asana blog<\/a>, you can also insert relevant cartoon illustrations and comic strips to lift some of the weight off your serious topics.<\/p><\/div>\n<p>You can create your own comic strips online using tools such as <a href=\"https:\/\/www.canva.com\/create\/comic-strips\/\">Canva <\/a>and the <a href=\"https:\/\/www.storyboardthat.com\/storyboard-creator\">Storyboard Creator<\/a>. Or you can find cartoon illustrations from <a href=\"https:\/\/www.freepik.com\/\">Freepik <\/a>and <a href=\"https:\/\/www.vecteezy.com\/\">Vecteezy<\/a>. You can download and use images from these sites for free. Just remember to link back with image attribution.<\/p>\n<h2>Make your blog posts fun to read<\/h2>\n<p>Sometimes, you don&rsquo;t have to upload cartoons or embed GIFs to add a little bit of fun to your blog posts. All you need to do is put yourself in a fun mood and write content without getting too serious about the topic.<\/p>\n<p>You can tell stories, joke around a little, add funny anecdotes, and reminisce about your awkward encounters. People love it when you get personal in your writing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116616\" src=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image5-1.jpg\" alt=\"Show your personality in your blog posts so readers can connect with you. \" width=\"1181\" height=\"646\" srcset=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image5-1.jpg 1181w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image5-1.jpg?resize=300,164 300w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image5-1.jpg?resize=768,420 768w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image5-1.jpg?resize=600,328 600w\" sizes=\"auto, (max-width: 1181px) 100vw, 1181px\" \/><\/p>\n<p>Noah Kagan is a blogger with a fun personality. In addition to showing his love for Tacos through his <a href=\"https:\/\/okdork.com\/\">OKDork <\/a>blog, Noah often shares funny personal stories and make subtle jokes to attract the audience.<\/p>\n<h2>Give your blog an identity<\/h2>\n<p>Can you give a personality to your brand&rsquo;s blog? As it turns out, you can!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-116614\" src=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image3-1.jpg\" alt=\"Funny characters can help your message and website stand out from the rest.\" width=\"1404\" height=\"738\" srcset=\"https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image3-1.jpg 1404w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image3-1.jpg?resize=300,158 300w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image3-1.jpg?resize=768,404 768w, https:\/\/www.constantcontact.com\/blog\/wp-content\/uploads\/2018\/04\/image3-1.jpg?resize=600,315 600w\" sizes=\"auto, (max-width: 1404px) 100vw, 1404px\" \/><\/p>\n<p><a href=\"https:\/\/zurb.com\/blog\/\">Zurb Foundation<\/a> often uses its mascot in its blog posts and header images to add personality to its blog.<\/p>\n<p>Creating a mascot for your brand blog is not that difficult. You can buy a pre-designed website mascot from a site like <a href=\"https:\/\/graphicriver.net\/search\/mascot\">GraphicRiver<\/a> or <a href=\"https:\/\/creativemarket.com\/search?q=mascot\">Creative Market<\/a> for under just $10.<\/p>\n<h2>It&rsquo;s your turn to take the mic<\/h2>\n<p>Humor doesn&rsquo;t always have to mean jokes. You can also use cuteness to your advantage. Adding a few pictures of kittens and puppies will always bring a smile to anyone&rsquo;s face.<\/p>\n<p>Depending on the type of content you create, you can come up with your own unique ways to integrate humor into your blog. Just remember to pick the right moments and the right topics to add humor. There&rsquo;s a right time to laugh and a time to be serious.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>As Albert Einstein used to say, &ldquo;adding a little humor can make even the dullest and boring blog posts fun to read.&rdquo; Well, he didn&rsquo;t actually say that. But, you can bet he&rsquo;d say something similar if he lived to see the rise of the internet and today&rsquo;s content revolution. With over 2 million blog [&hellip;]<\/p>\n","protected":false},"author":582,"featured_media":116612,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1494],"tags":[],"content_type":[1462],"industry":[],"feature":[],"article_type":[],"coauthors":[8136],"class_list":["post-116608","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-small-biz-marketing","content_type-blog-article"],"acf":{"article_thumbnail":false,"show_last_modified_date":true,"show_trial_cta":false,"show_prefooter_cta":true,"ctct_related_features":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Integrate Humor into Your Content Strategy (And Why You Should) | Constant Contact<\/title>\n<meta name=\"description\" content=\"As Albert Einstein used to say, \u201cadding a little humor can make even the dullest and boring blog posts fun to read.\u201d Well, he didn\u2019t actually say that.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.constantcontact.com\/blog\/integrate-humor-content-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Integrate Humor into Your Content Strategy (And Why You Should)\" \/>\n<meta property=\"og:description\" content=\"As Albert Einstein used to say, \u201cadding a little humor can make even the dullest and boring blog posts fun to read.\u201d Well, he didn\u2019t actually say that.\" \/>\n<meta property=\"og:url\" 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