{"id":130391,"date":"2025-02-18T12:13:58","date_gmt":"2025-02-18T17:13:58","guid":{"rendered":"https:\/\/www.constantcontact.com\/blog\/?p=130391"},"modified":"2025-02-18T12:14:01","modified_gmt":"2025-02-18T17:14:01","slug":"insurance-marketing","status":"publish","type":"post","link":"https:\/\/www.constantcontact.com\/blog\/insurance-marketing\/","title":{"rendered":"The Ultimate Guide to Digital Insurance Marketing"},"content":{"rendered":"\n

Fifty-four percent of people aged 18 to 29<\/a> bought insurance online in 2023. Therefore, digital marketing is critical to helping insurers grab the attention of increasingly digitally-focused consumers.<\/p>\n\n\n\n

Insurance agencies still relying only on a brick-and-mortar presence must now include digital marketing strategies in their operations to meet the growing demand for online services — or risk falling behind. As consumers continue to seek insurance on the web, the competition for their attention in the digital space will only grow fiercer, and insurers will need to create a strong online offering and digital branding to stand out.<\/p>\n\n\n\n

In this comprehensive guide to insurance marketing, learn:<\/p>\n\n\n\n