Why Constant Contact vs. iContact?

Grow your business with confidence. Choose Constant Contact for an incredibly easy-to-use platform and create stunning campaigns, fast. Utilize powerful tools like our AI content generator and extensive template library, with integrated social media and event management. It's the smarter way to connect with your audience, all backed by reliable deliverability and expert support.

Business woman on the phone and smiling at her laptop with a view of her digital marketing performance within Constant Contact

Constant Contact delivers impactful marketing tools.

While iContact may offer a lower starting price, Constant Contact provides a significantly more robust and comprehensive suite of features designed to scale and elevate your marketing efforts. Access our library of over 500 customizable templates, offering far greater creative flexibility to craft stunning campaigns.

Our powerful AI Content Generator streamlines your workflow, creating compelling copy for emails, social posts, and more. Constant Contact empowers you with integrated event management tools and superior deliverability, ensuring your messages reach your audience. For businesses serious about growth with unparalleled support, Constant Contact delivers a higher return on your investment in an all-in-one platform.

How does Constant Contact measure up?

Empower your marketing decisions. We’ve laid out a clear, side-by-side comparison of Constant Contact and iContact, so you can quickly find the platform that best boosts your strategy and helps your business grow.

Plan

Constant Contact

iContact

Event management

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More affordable starting price

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More valuable feature set

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AI Content Generator

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Integrated event management

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Broader contact tier variety

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Stronger deliverability reputation

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Phone support (All plans)

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Where Constant Contact wins

More robust features for growth: While iContact may offer a lower starting price, Constant Contact provides a more comprehensive set of features designed to grow your business, including a wider variety of contact tiers to scale with your needs.

Advanced AI content generation: Our powerful AI Content Generator helps you craft engaging messages for email, social media, and more, saving you time and boosting impact across all channels.

Integrated event management: Easily plan and promote your events with our dedicated Event Management tools, a capability not typically found in simpler platforms.

Superior deliverability and support: We pride ourselves on industry-leading deliverability, ensuring your messages reach inboxes. Our expert support team is there for you every step of the way, giving you confidence and peace of mind.

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Best-in-class delivery makes a difference.

The bottom line

Looking for a marketing platform that gives you real results without blowing your budget?

iContact might catch your eye with its low price, but Constant Contact gives you much more than just the basics. Pumped with powerful features to plan for growth, it delivers real value and scalability.

Frequently asked questions

Every organization has different goals, and setups. Here are a few examples of how key industries and business models tailor our multi-account solution to their needs. Real estate, finance, and insurance firms give individual licenses to agents and brokers who need them, so they can win new business faster with list-building tools, branded templates, and the right permissions. Colleges, school districts, and hospitals keep audiences engaged with marketing based on interests. They send key information out in centralized blasts. Plus, fundraising is made simple across email and social media.

Multi-brand and holding companies speed up the growth of their entire portfolio with centralized reporting. Plus, maintain their look and feel — while letting each brand handle day-to-day marketing — with locked graphics and campaign approvals.

Pricing and budgeting are important parts of navigating your business, and our multi-account program can meet the needs of different types of businesses. Whether you’re a real estate brokerage, a school district, or a local municipality, we custom build your account to fit your business. No one-size-fits-all approach here. Pricing is based on the number of accounts your organization needs and the exact features required for you to do your best work. We’ll collaborate to make sure your Constant Contact account has all the features your organization and teams desire.

Save time and effort authenticating all your accounts with bulk authentication. This feature allows all the accounts in a partnership to send from the same authenticated domain. This simplifies the entire process and provides one key for all accounts, saving you time and effort. Plus, you’ll boost email deliverability and compliance by sending from the same DomainKeys Identified Mail (DKIM)-configured domain across all your accounts.

As required under the Health Insurance Portability and Accountability Act (HIPAA), we employ administrative, physical, and technical safeguards to protect all of our customers’ subscriber data. Please refer to our Business Associate Agreements (BAAs) knowledge base article to learn more.

Yes, we have an open API that can sync with your contacts and reporting data. Check out more information here.

Prepay and save big

Save up to 15% when you prepay for 12 months. Nonprofit? Prepay and save up to 30%. See pricing

30-day guarantee

Need to back out? We’ll miss you, but you can cancel your plan and get a full refund within 30 days of signing up. See terms and conditions

Customised solutions

Tailored programs for agencies, organisations in need of 5+ accounts, franchises, and member-based associations.

More features. Smarter marketing. Proven deliverability. Why wait?

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