Maria Yalch

I am a freelance writer with a background in corporate marketing. I received my BA in public relations and advertising from Duquesne University in Pittsburgh, PA. I write professionally for a wide range of topics and industries. My freelance work frequently includes blog posts, article writing, SEO content writing, and press releases.

Posts by Maria

Small Biz Marketing

What is Point of Purchase Marketing?

Point-of-purchase marketing is messaging delivered to customers after they’ve already stepped inside your store. When you have a Read More >>

Maria Yalch

Social Media Marketing

How to Create a Facebook Business Page (That Actually Drives Results)

If this article were written 30 years ago, we’d probably be telling you that if your business isn’t listed in the yellow pages, it might as Read More >>

Maria Yalch

Small Biz Marketing

Home Health Care Referral Sources You Should Know

Home health care is one of the most personal services you can offer. You’re deeply connected to your local community, providing care to your Read More >>

Maria Yalch

Small Biz Marketing

Retail Sales Seasonality: How to Maximize Sales Year-Round

Retail sales seasonality is something that the big players plan for every year. This means they expect to lose money in some parts of the year, Read More >>

Maria Yalch

Email Marketing

Nonprofit Call to Action Examples for Fundraising, Volunteers, and More

When using email marketing to reach out to your list of subscribers and supporters, you don’t always want to ask for support in the email Read More >>

Maria Yalch

Email Marketing

A Guide to Growing Your Best Retail Store Email List

With the rise of social media platforms, messenger services, and chat apps over the past ten years, some may have expected retail email Read More >>

Maria Yalch

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