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Recent Articles
Small Biz Marketing

Marketing Automation Trends to Know in 2025

 Imagine if Rosey, the robotic maid from The Jetsons, could help you with your business marketing. With today’s marketing automation Read More >>
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C. Edward Morgan
Client management
Small Biz Marketing

Client Management Essentials: Streamlining Your Business Relationships

 For any successful business, client management is not an option — it’s a priority. McKinsey & Company found that across Read More >>
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Virginia Anderson
Small Biz Marketing

How to Use CRM Metrics to Measure Business Success

 As a business owner, you already know how important it is to foster strong customer relationships. It’s almost as strong as I felt during Read More >>
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Suzanne Wentley
Small Biz Marketing

Understanding Click Funnels vs. Sales Funnels

 To create an effective sales strategy, you’ll want to get to know your customer journey inside and out — from Top-of-funnel, Read More >>
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Constant Contact
Small Biz Marketing

How to Make a Sales Pitch Powerful

 Today’s digital landscape has gifted modern marketers with the ability to make a sales pitch more powerful than ever before by offering Read More >>
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Constant Contact
Small Biz Marketing

How to Choose the Best Marketing Automation Platform

 With today’s constantly evolving digital marketing landscape, savvy business owners know that they must be able to embrace change and Read More >>
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Constant Contact
Small Biz Marketing

How to Get Started with Marketing Automation

 If you’re like me, you constantly wish you could find a couple of spare hours in the day to get some extra work done. In an alternate Read More >>
Skyler Evans
Skyler Evans
Small Biz Marketing

Marketing Agency Revenue: What You Need To Know

 Digital marketing is a diverse landscape. Digital marketing agencies can serve as one-stop marketing shops for their clients, or they can niche Read More >>
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Cait Carter
Small Biz Marketing

What is Inbound Marketing? Definition, Benefits & Trends

 If you haven’t given much thought to inbound marketing, you might consider adding it to your radar. While it may be one of those digital Read More >>
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Gabriella Hunt
Small Biz Marketing

What is a Qualified Lead versus an Unqualified Lead?

 Even with the help of the latest advancements in marketing automation technology, lead generation can still seem fruitless if your leads Read More >>
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Lisa Rios
Small Biz Marketing

How to Calculate and Improve Revenue Growth

 It seems like there are a ton of metrics to track when trying to improve and increase revenue for your small business. Should you focus on Read More >>
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Constant Contact
Small Biz Marketing

What is the Marketing Cycle?

 What do people really mean when they talk about the marketing cycle? The main goal of most marketing strategies is to get more people through Read More >>
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Constant Contact
Small Biz Marketing

Sales and Marketing Automation: Better Together

 Some unusual combinations can blow your mind. If you’ve never had a little honey drizzled on your pizza, give it a try. You won’t Read More >>
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Megan Smith
Small Biz Marketing

What is Marketing Automation?

 Marketing automation increases sales productivity by 14.5% and reduces overhead by 12.2%. But what is marketing automation? Marketing Read More >>
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Constant Contact
Small Biz Marketing

Best Sales Prospecting Methods to Use

 When you think of sales prospecting, the first thing that pops into your head may be searching for gold. And while we’re not operating in Read More >>
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