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Recent Articles
Email Marketing

Automate Customer Communications Using Email Autoresponders

 About 25 years ago, in the early days of email communications, I was tasked with sending out e-newsletters on behalf of the environmental club Read More >>
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Suzanne Wentley
Email Marketing

Get Started With Email Marketing: 10 Things You Need to Do First

 If you think it might be time to get started with email marketing, jump in.    Email marketing has changed a lot since Constant Read More >>
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Miranda Paquet
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Skyler Evans
Email Marketing

Turn up the Heat: How to Take Advantage of Your Email Heat Map

 When you create an email marketing campaign, you’re beginning a process. As people open your emails and click on the links, you start Read More >>
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Megan Smith
Email Marketing

How to Create Email Content That Gets Results

 Imagine having the power to communicate with your top customers as often as you want.  Email content marketing empowers brands to Read More >>
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Cait Carter
Email Marketing

Email List Segmentation From A (as in Age) to Z (as in Zip Code)

 I believe in the value of email marketing. With a worldwide average return of $36 for every $1 spent, it’s the most profitable Read More >>
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Megan Smith
Email Marketing

Make Your Gratitude Count With the Perfect Donor Thank You Email

 The perfect donor thank-you email is an art form. You want to sincerely thank the donor, justify their contribution, acknowledge the gift for Read More >>
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Megan Smith
Email Marketing

How to Build a B2B Email List

 Even with all the ways we have to communicate, email remains a B2B mainstay.  According to the Content Marketing Institute, more than Read More >>
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Ellie Diamond
Email Marketing,Seasonal Marketing

June Holidays and Newsletter Ideas — 2023

 Where I grew up, June 1st was the first day that it really felt warm enough to start wearing sandals. So, for me, getting a pedicure on this Read More >>
River Cartie
River Cartie
Email Marketing

Why Your Business Can’t Afford to Use Purchased Email Lists

 Email marketing campaigns can sometimes feel like a numbers game, and for a good reason: It takes a lot of contacts, messages, and quality Read More >>
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Stephanie Lica
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