March! What a great month to celebrate! 

When you kick off a month with a parade for the start of Mardi Gras and Fat Tuesday (Mar. 1st),  you know it’s going to be a good time!

With days like National I Want You to be Happy Day (Mar. 3rd), National Plant a Flower Day (Mar. 12th),  St. Patrick’s Day (Mar. 17th) and the Spring Equinox (Mar. 20th) it’s clearly a great month to celebrate with your subscribers!

March holidays — 2022

So many things to celebrate and so little time!

I may have said that before but this month is absolutely teeming with occasions to celebrate.

With the first of the month celebrating National Wedding Planning Day, Baby Sleep Day, Share a Smile Day, and National Sportsmanship Day (just to name a few), I could honestly make a full list on just the first day of March  —  but I’ll try not to.

March newsletter ideas

So many wonderful and happy occasions to celebrate this month! And while last month was all about love, I really feel like this month is about being happy.

Read on and you’ll see what I mean.

March newsletter ideas to bring joy to your readers

Did I mention that this was a month to be happy?

Women’s History Month

With March being Women’s History Month and International Women’s Day (Mar. 3rd) this is a great time to celebrate the women in your life.

  • Send the women on your email list a version of your newsletter that’s just for them with special offers, health information, or simply to celebrate them.
  • Depending on your industry, share information about women’s health, women in your field, or women in history.
  • Share links to articles about or for women (either your own or another’s) by writing a teaser or explaining why you found the article interesting and then linking to the original article.

Irish-American Heritage Month

You don’t have to be Irish to celebrate St. Patrick’s Day, nor do you need to be Irish to celebrate Irish-American Heritage Month.

  • If you are of Irish descent, let your readers know a bit about what makes you who you are. This is a great month to share some of your personal family history or traditions with your readers. 
  • Share links to historical articles about Irish immigrants coming to America.
  • Write a blog article about your own heritage and share a teaser in your email with a link back to the main article on your website.
  • Instead of making the 17th all about green beer and shamrocks, share a recipe for corned beef and cabbage or share the true story behind the celebration.
  • Offer special discounts for customers blessed to have an Irish name.
  • If you can, create a special email list segment just for your Irish-American customers and send them a special note celebrating their Irish-American heritage with them.

National Caffeine Awareness Month

I know that I’m not the only one who perks up at the mere mention of a caffeine-laden drink but you don’t have to own a coffee shop to celebrate this month.

  • Share a story about the first time you tried to order a coffee at a place like Starbucks.
  • Get serious and link to an article about the history of the use of caffeine in today’s society.
  • If your business is about health, write a blog article about caffeine’s effects on the body and why it is or isn’t good for you, then share a teaser in your newsletter and link back to the full article on your blog site.
  • If you’re not in the health industry, you can still share health information about caffeine by linking to an article already written by a health professional that you trust.
  • Share your favorite recipe for cooking with coffee.

National Music in Our Schools Month

While this is a cause, it is also a reason to celebrate. I remember the first music class I ever attended  —  in 1st grade  —  where we learned how to play the recorder. Ever since I have loved music  —  even when it comes in the form of a STOMP.

If you’re a music lover too, share it with your readers all month long.

  • If you’re in the music industry, this is a great time to add a little education and cause support to your blog. Write your own blog article supporting the cause, then share a teaser in your newsletter with a link back to the full article on your website.
  • You don’t have to be in the industry to share your support of music in schools. Share a brief story about why you think having music in schools is important, or how music education influenced your life. If you have a long story to tell, share it on your blog and put a teaser with a link in your newsletter.
  • With school cutbacks and so many families choosing to homeschool these days it’s a good time to support the cause. Start a fundraising campaign to buy needed music supplies for your local schools and use your newsletter to get the word out and link to a donation site.
  • Join one of the national movements for the cause  — like Must — and share their information with your readers.

TIP: Whatever holiday you highlight in your newsletter this month, whether you issue a challenge, offer advice, or ask your readers to share, include a branded hashtag and a custom hashtag — along with a corresponding post on social media — so you can easily find and like what they post!

March newsletter subject lines

  • “Do you Beliebe?” – Justin Beiber’s birthday (Mar. 1st). If your business aligns with pop culture or the Beliebers out there, you can use this day to bring attention to National Music in Our Schools Month.
  • “Shhhh……” – Baby Sleep Day (Mar. 1st)
  • “WhaaAaa!” – Baby Sleep Day (Mar. 1st)
  • “This will make you smile” – Share a Smile Day (Mar. 1st). Great for sharing a sale, a coupon or discount code, or a compliment for World Compliment Day (Mar. 1st).
  • “New news on old stuff” – National Old Stuff Day (Mar. 2nd). Great for updates whether you own a resale shop, antique store, or are part of a senior’s group with a sense of humor.
  • “We hear you” – World Hearing Day (Mar. 3rd). Let your readers know you hear them by announcing a new product or service or information that they’ve been asking for.
  • “Do you doodle?” – preheader: “What about cheese doodle?” – National Cheese Doodle Day (Mar. 5th). You don’t have to be a Cheese Monger or a pasta shop to share this day with your readers. Tie it into National Crayon Day (Mar. 31st) and share a coloring page of a bowl of cheese doodles. Or, share a recipe!
  • “What’s in a name” – Namesake Day (Mar. 6th). Share the origin of your business or nonprofit name.
  • “Whodunnit?” – preheader: “We did!” – Alfred Hitchcock Day (Mar. 12th). Great for sharing something new or hitting a goal.
  • “What’s .14159?” – Answer in the preheader or at the beginning of the newsletter: “a piece of Pi!” – Pi Day (Mar. 14th). Good for sharing a quick joke, a pie recipe, or for educational purposes.
  • “Absolutely incredible!” – Absolutely Incredible Kid Day (Mar.17th). Use for sharing incredible information, sales, highlighting an employee, or sharing something new and fantastic.
  • “Ahh… this is awkward” – Awkward Moments Day (Mar. 18th). Great for admitting an error or being unabashedly honest.
  • “That was close!” – Near Miss Day (Mar. 23). Perfect for reminding readers about an upcoming deadline.
  • “Strong to the finich” – National Spinach Day (Mar. 26th). Great for the health industry, but also great for announcing progress on, or finishing up, a project. 
  • “Live long and prosper” – Live Long and Prosper Day (Mar. 26th). Enough said.

For more March holidays and ideas on what you can do to share them with your customers, download the graphic below. Or, plan out your full year with our Online Marketing Calendar, complete with a free template and a full list of holidays you can use to plan a successful year.

March 2022 Marketing and Holiday Planning infographic